When it comes to Amazon products, Bethenny Frankel always keeps it frank.
Since becoming a content creator, the business mogul’s racked up millions of views (and plenty of dedicated followers) with her impassioned product reviews. So with Prime Day running from now through June 26 for Amazon Prime members, we scoured the site for markdowns on her tried-and-true favorites.
From her famous “expensive but worth it” recommendations to the drugstore glow lotion she’s worn on the Sport Illustrated Swimsuit runway, shop some of the top deals below. (And for more, be sure to check out our even bigger guides to the best Prime Day beauty and fashion finds.)
Earlier this summer, the self-proclaimed beauty influencer took to Instagram to declare this her new “makeup and skincare secret weapon.”
“Covers up blemishes but also feeds the face with hydration and leaves me looking glowy,” she added.
Wish you could walk a mile in Frankel’s (literal) shoes? She featured these slip-ons in an Instagram post, saying they “feel like they should cost way more.” (Page Six Commerce Writer Erica Radol loves them so much, she has also purchased multiple pairs.)
Snatch up this snatched style before it goes back to full price.
“The most insane bodysuit ever — I got it in every color,” the “Just B” host once wrote on Instagram, calling it “smooth” and “sculpted.”
“I just discovered a magic healing cream,” Frankel recently told her social media followers. “It has that La Mer texture; it’s like an affordable La Mer.”
While it’s already a steal at $7, the price just dropped to $5 for Prime Day — though stock is flying off the shelves fast, as the deal is already 15% claimed.
This deal is bananas. Save almost 25% on the complexion enhancer Frankel called her “magic under-eye secret weapon.”
She’s raved about it in multiple videos over the years, once proclaiming it “should be called the friggin’ best concealer in the history of mankind.”
Thinking about trying out self-tanner? It might be time to glow for it. Frankel used this one for the Sports Illustrated Swimsuit runway (and she’s raved about the brand on social media numerous times, too.)
“Bethenny wanted to look like the best, most radiant version of herself and not overdone,” her spray tan pros for the occasion, Golden Girls NY, told Page Six Style.
Say bonjour to a new French drugstore favorite. Frankel dubbed this night cream the “richest drugstore serum.” She’s not alone, as Sarah Jessica Parker has also posted about the brand on Instagram.
Another of Frankel’s shining star products? This glow lotion, which she once told Page Six Style is “not a luxury beauty item in price but it’s absolutely luxurious.”
Martha Stewart is also a fan, with her makeup artist, Daisy Toye, telling People it’s “how she gets that dewy look, like she just got a facial.”
She’s posted about this exercise dress on numerous occasions, once even telling followers she has the “insane” mini in “every color.”
The star was “shooketh” when she first tried out this under-$11 lip oil, which is also a red carpet staple for stars like Heidi Klum and Eva Longoria.
“I’m not kidding … if you said they were $60, I would believe you,” Frankel raved in a sponsored Instagram post. “I promise you this is better than any expensive lip oil.”
“This Zon bag is to die,” Frankel wrote in a recent Instagram Story, using her nickname for Amazon.
She also linked the vegan leather design on social media last year, saying it looks “inspired by an Hermès.”
As part of her hair journey, Bethenny Frankel’s teamed up with Nutrafol — and given its hair growth supplements a rave review.
“My hair has changed as I’ve gotten older,” she said in a sponsored Facebook post. “But as I’ve been consistent with Nutrafol Women’s Balance, I’ve noticed visibly thicker, shinier, stronger hair — and I’m loving it.”
The booked-and-busy star needs products that multitask as much as she does. She once said on TikTok that this cleanser, makeup remover and moisturizing balm is “worth it” — and makes her feel like she’s “in a botanical spa.”
“They’re comfy, flattering, and I wear them nonstop,” Frankel told us of these quick-dry shorts.
No need to travel to the land down under to score this Australian salve, which Frankel discovered on vacation. (While she used it on her lips, the brand claims it has a total 101 uses.)
“They are amazing; they’re better than our big viral brand lip products,” she raved in an Instagram review of the company’s best-selling 101 Ointment, calling its consistency “so smooth.”
The podcast host wore this Hamptons-worthy belt multiple times last summer, saying on Instagram that she has it in “almost every color.”
“The quality is at the level,” she added at the time.
The “RHONY” alum once shouted out this “insane” bag on Instagram Stories, saying it was “giving Birkin.” But thanks to Prime Day, the price is not giving Hermès.
While it’s not exactly slipper season, consider stashing these Frankel-approved boots away for later. She said she’s “obsessed” with them and finds them “even better” than the similar name-brand pair her daughter has.
Prime Day FAQs, answered
When is Prime Day?
This year, Amazon Prime Day runs across four days, from Tuesday, June 23 at 3 a.m. ET through Saturday, June 27 at 3 a.m. ET.
Do you have to be a Prime member to shop?
Prime Day is Amazon’s premiere sale event, meaning it’s a member-exclusive. You can get a 30-day free trial to enjoy Prime Day savings (plus all the benefits of the subscription) with no strings attached.
What’s new for Prime Day 2026?
Unlike previous years, this year Prime Day is pushed up to June. With that change, Amazon is also introducing several new incentives sweepstakes, opportunities to win gift cards, exclusive travel deals and even more, even bigger Prime Day deals.
What deals are actually worth shopping?
From deal-hunting on Amazon sales for years, we know the sale is the perfect time to save on top-rated tech like Apple AirPods, restock your favorite beauty and skincare, peruse accessories like jewelry and handbags, and comb through all of Amazon’s best-sellers for steep discounts.
When is Amazon’s next Prime Day?
For those already wondering about the next sale, we’re expecting Amazon to run back its October Prime Big Deal Days sale in fall of 2026. Page Six Style will have all the latest news here.
Why Trust Page Six Style Shopping
This article was written by Hannah Southwick, Commerce Associate Editor for Page Six. Hannah spies deals on actually affordable celebrity-worn styles, puts celebrities’ brands to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.
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