Saint West is entering the fashion business just like his famous parents.
At just 10 years old, Kim Kardashian and Kanye West’s eldest son made his modeling and acting debut in a new video campaign for Nike ahead of the World Cup.
Nike shared the star-studded that might very well give you whiplash, jam-packed with A-listers from all facets of the sports and entertainment worlds.
From basketball’s LeBron James to soccer’s Cristiano Ronaldo; even on-screen coach Ted Lasso (played, of course, by Jason Sudeikis) made a quick appearance.
“Mom, can we leave?” asks Saint at the end of the clip.
“2026 Is The Summer Of Dreams,” the video began. The caption read, “Nobody ever dreams of doing what they’re told. Rip The Script. June 4.”
The brand followed up with a second video of a soccer video shoot gone wrong, as Kardashian and West enter the room and everyone whispers “Kim’s here.”
Kardashian posted a photo of herself and Saint on set, sitting in a foldable chair with the caption, “SOCCER SAINT.”
In the pic, Kardashian wears the NikeSKIMS top ($68) and wide-leg pants ($78), both in black.
Earlier this month, the activewear brand quietly shared a slideshow of signed polaroids of A-listers posing in a photo studio, with the “Kardashians” star holding up a “Sccr-Mom” license plate.
Also included were Nike ambassadors Serena Williams, Travis Scott, Drake and more.
Though West has been raised in the public eye, he has yet to model in a fashion campaign; He has not even appeared in a photo for Kardashian’s Skims brand, unlike his sisters North and Chicago.
However, he has posed on various magazines with his family over the years and is a huge sports fan, with his parents bringing him to professional games around the world.
And enter the world with a bang, he did.
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