Australian mother and daughter and digital creators Kat and Déjà Clark have signed with CAA for representation.
The digital content creators, influencers and entrepreneurs are looking to leverage over 20 million social media followers and around four billion views for their family-friendly online content into new business opportunities. And they’re looking to the Hollywood talent agency to accelerate their U.S. expansion across entertainment, consumer products, strategic brand partnerships and retail platforms after the Clark family recently moved from Australia to Los Angeles.
At 16 years of age, Déjà Clark, with over 2 million followers on Instagram and another 6.3 million on TikTok, has already partnered with brands like Chanel Beauty and Uber Teen. She also co-founded the swimwear and apparel brand Sunny Dé and launched a Back-to-School Capsule Collection with Aeropostale.
Kat Clark, with her own 8.4 million TikTok followers, launched her skincare brand Kaladé after being inspired by her daughter’s childhood experience with eczema. And she co-hosts the popular podcast Basically Besties with her daughters, Déjà and Latisha, where they share on family dynamics, relationships and pop culture.
Kat Clark has also partnered with consumer brands like Samsung, L’Oreal Group, Shark Ninja and Bloom. Portions of profits from Kaladé go to women’s shelters, as the Clark family looks to support women experiencing domestic abuse.
CAA Creators represents digital video and audio creators amid brand marketers, companies and investors driving the emergence of a fast-growing creator economy in film, TV, publishing, consumer products and live touring.
The Clarks are also managed by Sonja Stindl and David Arthur at Amplify, in the U.S by Jake Webb at Slash Management and are also represented by Ryan Webb at Greenberg Glusker LLP.
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