People all over the world are apparently keeping up with Kris Jenner.
Notably, social media users in China are currently posting photos of the businesswoman as part of a trend to pray to her for success, good luck and wealth.
According to Business Insider, the hashtag #krisjenner has garnered 52.9 million views on platforms such as RedNote. Users are even changing their profile pictures to images of Jenner.
Chinese influencer Marcelo Wang took to TikTok on Friday to break down what’s behind the unexpected meme.
He told viewers that the “super random” trend has taken off “because Kris Jenner is one of the hardest-working businesswomen in the US, and Chinese people really respect hard work.”
“Cosplaying Kris Jenner is like a Gen Z funny way to manifest success,” Wang added.
Jenner herself commented beneath his clip, “You’re ALL doing amazing, sweetie!!!!” — referencing her iconic catchphrase from “Keeping Up With the Kardashians.”
In a follow-up video, Wang explained how “this trend has gone to a whole new level.”
“Chinese Gen Z are not just using Kris Jenner as a profile picture, but she is on all of our iPhone, iPad wallpapers, laptops … literally everywhere,” he noted.
He added that students are using the reality star’s image to “manifest” passing school exams and even graduate college.
Popular AI images of Jenner used in the trend include the media mogul eating ramen, drinking tea, riding a bike, wearing a graduation cap and gown and taking selfies around China.
“She’s everywhere to help Chinese Gen Z manifest good luck,” continued Wang.
China has certainly picked the right celebrity, if basing manifestation powers on success alone. Jenner’s 2025 net worth has been estimated in a range from $170 million to over $200 million, according to various reports.
A lot of the momager’s wealth comes from managing her kids — Kim Kardashian, Kourtney Kardashian Barker, Khloé Kardashian, Kendall Jenner, Kylie Jenner and Rob Kardashian — along with their respective multi-million dollar businesses.
According to Business Insider, Kris earns a 10 percent fee from managing their brands, which include SKIMS, Kylie Cosmetics, 818 Tequila, Poosh and Good American.
All of these, of course, were built after the 2007 premiere of Jenner’s first television venture, “Keeping Up With the Kardashians,” which ran for 20 seasons until 2021.
Shortly after, “The Kardashians” — which continues to document their day-to-day lives — premiered on Hulu in 2022.
“All my daughters are incredibly hardworking businesswomen, so of course they want to discuss deals, money and percentages,” Jenner told Vogue Arabia in 2025. “And when it comes to the girls, they know they have a mother who wants to make things happen as much as they do, having their best interests at heart.”
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