Molly-Mae Hague has become the first Love Island star to land a place on Forbes’ 30 Under 30 List – as her influencer empire surges to a staggering £20 million.
The entrepreneur, 26, has been recognised in the Retail and Ecommerce category for her impact on the beauty and fashion industries through her brands Filter by Molly-Mae and Maebe.
Forbes highlighted her growing influence as part of MMH Group Holdings, which generated significant revenues in 2025.
Since rising to fame on Love Island in 2019 alongside fiancé Tommy Fury, 26, Molly has built a social media following of more than 16 million across Instagram, YouTube and TikTok, transforming her reality TV profile into a multi-platform business empire.
Her journey is also documented in the Amazon Prime Video series Behind It All, which offers a behind-the-scenes look at her life balancing entrepreneurship, motherhood and fame.
Molly shares daughter Bambi, three, with Tommy, and the couple are expecting their second child in the coming months.
Molly-Mae Hague has become the first Love Island star to land a place on Forbes’ 30 Under 30 List – as her influencer empire surges to a staggering £20 million
The achievement follows Molly’s recent collaboration with Adidas, which sold out within minutes. The partnership saw her design two trainers with the global sportswear giant.
Her beauty and fashion empire continues to expand, with her tanning brand Filter stocked in major retailers including Selfridges and Boots, while her clothing label Maebe continues to grow.
Molly began building her personal brand at just 17, launching a YouTube channel where she created beauty and fashion content for a growing young audience, years before her appearance on Love Island.
She left London’s Fashion Retail Academy to pursue her own path, going on to collaborate with brands such as PrettyLittleThing, which helped elevate her profile further.
Throughout her career, she has brought her followers along with her journey, sharing personal milestones and challenges.
This has included her 2024 split from Tommy, which made headlines around the world.
The pair called off their engagement, with Tommy saying he was to blame following struggles with alcohol addiction.
Molly later spoke about her heartbreak, explaining that she tried to support Tommy through a difficult period, but ultimately felt the separation was necessary for him to focus on himself and appreciate the family he has at home.
Molly began building her brand at just 17, launching a YouTube channel where she created content for a growing young audience, years before her appearance on Love Island
The couple have since reconciled and recently moved into a new family home, which they are currently renovating as they prepare for the arrival of their second child.
Molly has also been honest with her audience about motherhood, openly discussing the challenges she has faced while adjusting to parenthood.
Her Prime Video series Behind It All has reportedly been commissioned for a third season as she prepares to welcome her second child.
When the couple announced their pregnancy in February, the post received more than 2 million likes on Instagram.
Molly has already teased that they have an even more unusual name planned for their second child, following online trolling over their decision to name their first daughter Bambi.
Molly and Tommy recently moved into a new family home, which they are currently renovating as they prepare for the arrival of their second child
Following her Adidas launch last week, the star took to Instagram to describe the moment as career-defining, saying she was ‘incredibly overwhelmed’ by the achievement.
She said: ‘Standing in this store this morning honestly just hit me. I used to walk down this same road going to fashion college, a girl with huge dreams… and now I’m here holding my own trainers with Adidas. It just doesn’t feel real.
‘I feel so emotional and overwhelmed. Little me would never believe this. I’m just so proud and so grateful for this insane opportunity… a girl with big dreams really did this.’
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