When it comes to cold weather style, Martha Stewart is up on the hottest trends.
The domestic doyenne posted an unsponsored Instagram photo on Friday wearing her Aritzia Hi-Gloss Super Puff, declaring it her “favorite jacket of all time.”
She styled it with equally cozy velour pants, writing that the down-filled puffer is the “only jacket to wear when it is 2 degrees outside and the snow from last weekend is staying put.”
The durable design is water-repellent, wind-resistant and designed to keep you warm even in temperatures as low as -22°F. (Not to mention, it comes in seven colors ranging from bubblegum pink to jewel tones and neutrals.)
In addition to the medium-length version from her latest snowy-day snap, Stewart also owns the full-length Super Puff Long, which she called “very very comfortable” in a separate Instagram post in 2024.
The brand’s extensive Super Puff collection features a wide range of other silhouettes, too, from the cropped Super Puff Shorty to a pint-sized version for pets. (Given Stewart just debuted her new puppy on Instagram, perhaps she’ll want to add the latter to her collection.)
The lifestyle mogul isn’t the only superstar who swears by the Super Puff, as we’ve also spotted Meghan Markle, Jennifer Lopez and Emily Ratajkowski (to name just a few) wearing the line.
Plenty of Page Six staffer are also obsessed — including Style & Shopping Director Elana Fishman, who says it’s the only reason she can continue her four-mile outdoor power walks in the winter.
“It’s so incredibly toasty even in below-freezing weather, and the spacious hood and thumb holes really add to the design,” she raves. “I also love that the pockets are lined with fleece. In short, the Super Puff hype is super real.”
Michelle Moezam even got matching jackets for her husband and dog — in addition to buying three of the “reliable, comfortable and SO warm” coats for herself.
And Style Writer Hilary George has the glossy, reflective version, saying: “I start breaking it out around November for late-fall cycling. All the snow this year has really thwarted my biking, but the silver puffer is still part of my regular rotation, and so much more fun than basic black.”
With temperatures continuing to drop — and more snow on the way in NYC — there’s never been a better time to try the popular puffer.
Why Trust Page Six Style Shopping
This article was written by Hannah Southwick, Commerce Associate Editor for Page Six. Hannah spies deals on actually affordable celebrity-worn styles, puts celebrities’ brands to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.
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