Jenna Lyons has met her (foundation) match.
The fashion icon was temped to try out L’Oréal Paris’ True Match Foundation after seeing the brand’s “beautiful” and “honest” campaign with Viola Davis — and ended up loving it so much, she teamed up with the company herself this week.
“I actually love this stuff,” she said in a sponsored Instagram clip, raving that the creamy formula “melts into your skin.”
“I’ve gotten older, and I need the moisture; what I love about this foundation is that it actually really locks the moisture in,” she added.
She also praised the “absolutely perfect” shade match, saying the “weightless” product “blends so seamlessly.”
It seems Amazon reviewers agree: The product’s racked up over 800 five-star reviews, with customers calling it everything from “skin-like” to a “holy grail.”
Lyons isn’t the only mogul who swears by L’Oréal, as everyone from Kendall Jenner to Cara Delevingne has worn the brand’s $8 Colour Riche Satin Lipstick on major red carpets.
And Bethenny Frankel’s single-handedly made several of its products go viral, from True Match Lumi Glotion to the Midnight Cream she calls “the richest.”
The brand’s annual Paris Fashion Week runway show has also featured everyone from Frankel to Heidi Klum to Jane Fonda — and perhaps Lyons could be next.
“Do you think I’m ready for the ‘worthy of you’ campaign? I’m available,” she quipped in her video.
Why Trust Page Six Style Shopping
This article was written by Hannah Southwick, Commerce Associate Editor for Page Six. Hannah spies deals on actually affordable celebrity-worn styles, puts Hollywood’s favorite labels to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.
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