June 26, 2026 12:07 am EDT

Alix Earle is ready to raise a glass to an unforgettable summer.

“I would say what makes me most excited for the summer is just getting to be with the people I love,” Earle, 25, exclusively shared with Us Weekly on Thursday, June 25, while celebrating SIPMARGS expanding nationwide and the margarita company’s new Summer of the Serve campaign. “I feel so grateful to have accomplished different things over the past few years, but I think at the end of the day, what makes me the most excited is being able to share these experiences and moments with my friends or my family.”

In the past few months alone, Earle has been able to grow her Reale Actives skincare line, film an upcoming Netflix reality show with her family, represent Sports Illustrated at Miami Swim Week and make time for a few special appearances on the Dancing With the Stars live tour.

Now, she’s celebrating her ready-to-drink sparkling margarita brand going national with the help of leading spirits company Sazerac.

Related: Celebrities With Super Successful Alcohol Brands

Plenty of celebrities like to drink alcohol, but only a select few actually make it themselves. Close friends and Vampire Diaries alums Paul Wesley and Ian Somerhalder — they played brothers on the show — turned their real-life friendship and into something exciting, which became Brother’s Bond Bourbon. “The reality is we would finish shooting […]

“It started as a drink that I was just sharing with my friends, pre-gaming to go out or tailgating with my friends,” Earle said. “I’m just really, really excited for everyone to get to try it that hasn’t already. … My favorite way to have a SIPMARG is out in the sun with my friends, and I think it’s a fun drink to have socially.”

Despite a jam-packed schedule, Earle told Us that she loves hosting friends and plans to create more good vibes for future guests.

@sipmargs

it’s the summer of the serve. ☀️ now serving nationwide. sip responsibly. @Alix Earle @Harry Raftus @KJ Dillard

♬ original sound – SIPMARGS

“You have to make sure you have the right group of people. You’re sort of in charge of curating the vibe, and I think the vibe comes a lot of the time with the people,” she shared before painting a picture of her pool days. “We’ll have SIPMARGS, but we’ll also make slushies out of them, so we’ll make sort of frozen margaritas. You can put it in a cute glass, jazz it up, throw some fruit on top. Hostess with the mostess.”

Every good party, Earle noted, also has to have a good playlist.

Related: Alix Earle ‘Wants to Date a Rockstar So Bad,‘ Is Over Football Players

Alix Earle is ready for a rockstar romance — and done with football players — after a transformative weekend at Coachella. “Why is he amazing? He’s perfect,” Earle, 25, said in her 2026 Coachella recap video posted on Thursday, April 16, after seeing Sombr perform live in the desert on Saturday, April 11, ahead of […]

While Earle said she loves blasting some Sabrina Carpenter when getting ready and pregaming, the social media personality is excited for fans to hear Benson Boone’s new song called “The Time of My Life.”

Benson Boone - The Time Of My Life (Official Music Video)

Set to be released on Thursday, the track’s accompanying music video shows Boone, 24, getting cozy with Earle.

“It was a really, really fun two days of filming with him, and I mean, he is just very sweet and charismatic so it made the whole vibe on set just super easy and fun,” Earle said. “I’m excited. I think there will be, like, a fun, shocking moment in there, and it’s really just such a beautiful song, which is what made me excited to be a part of the video in the first place.”



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