This beauty brand from Down Under is on the up and up.
Gisele Bündchen’s makeup artist, Jenna Anton, recently revealed all the “no-makeup makeup” products she used on the supermodel for a recent Garnier campaign shoot, including Ere Perez’s Jojoba Eye Pencil.
But while the company’s been generating headlines this month, it’s currently celebrating its 24th anniversary — and dropping a money-saving set of bestsellers to celebrate.
The founder drew on both her bachelor’s degree in nutrition and her upbringing in Mexico to launch her namesake line in Sydney in 2002.
In the time since, the products have helped spark global trends; earlier this year, Business of Fashion reported that in Australia, the “the cool, clean-girl look largely originated” with brands like Ere Perez.
Bündchen’s go-to glam pro is a longtime fan, having said Ere Perez was the first natural beauty brand she tried when she “began the switch from conventional to clean products.”
“Having been around for over 20 years, I know the brand has been working on innovative formulas which supports the efficacy of the products,” she added in an interview for the brand’s blog.
Sarah Silverman’s and Uma Thurman’s respective glam teams have also reached for Ere Perez products before red carpets.
And Jessica Alba regularly includes Ere Perez in her Instagram “GRWM” videos — including the Carrot Colour Pot, a multipurpose pigment that functions as both blush and lipstick in one hydrating, functional formula.
But if you’re still not sure where to start with the brand, consider trying the Signature Edition Set before it sells out; it’s packed with the label’s greatest hits, plus a cute denim pouch that does double duty as a clutch.
Why Trust Page Six Style Shopping
This article was written by Hannah Southwick, Commerce Associate Editor for Page Six. Hannah spies deals on actually affordable celebrity-worn styles, puts celebrities’ brands to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.
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