The best self-tanners for a bronzed glow in 2025, according to celebrities

Whether they’re posing for swimsuit snaps or hitting the red carpet, stars love to show their glow. 

And when it comes to looking sun-kissed — while kissing harmful UV rays goodbye — plenty of celebrities count self-tanning sprays, drops and mousses as a part of their beauty routines.

Wondering which products have earned a gold star by bronzing the biggest names in Hollywood?

Below, we’ve broken down the top self-tanning products tested and approved by celebrities — from Kim Kardashian’s Met Gala glow potion to the spray that helped Ryan Gosling transform into Ken on the “Barbie” set.

Dolce Glow founder Isabel Alysa is the pro behind countless stars’ bronzed complexions. Miley Cyrus invested in the company in early 2023, and the Kardashian-Jenners, Selena Gomez, Lauren Sánchez, Brittany Mahomes and Jennifer Lopez all swear by Dolce Glow’s spray tans for Met Gala appearances, Instagram shoots and more. Sofia Richie even went to Alysa to get tanned before her April 2023 wedding.

For those looking to get glowing at home, the brand’s tanning mist features a special sprayer that allows you to turn the can upside down or sideways, meaning — as Alysa once told Page Six Style — “if you can use an SPF product, you can use the self-tanner.”

“It dries instantly and it’s just really hydrating,” added the glow guru, who also recommended prepping the skin with an Exfoliating Mitt 24 hours before and told us “you can rinse off [the spray] in as little as two to six hours depending on how dark you want the tan.”

Page Six Style’s Review: “Alysa’s signature formula was so comfortable and hydrating, it felt like applying luxe skincare all over (plus, it didn’t stain my white bed sheets or clothing),” Page Six Commerce Writer Hannah Southwick wrote after trying a professional spray tan from Alysa.

Kim Kardashian reportedly name-dropped St. Tropez on her now-defunct app, while Ashley Graham collaborated with the brand on a special tan kit.

The latter told Who What Wear in 2021 that after applying a face mask and balm, she “[likes] to spray St. Tropez Self Tan Purity Bronzing Water Face Mist over it to keep me tan.”

The brand’s bronzing formulas are also part of her red carpet routine, as she prepped for the 2024 Met Gala using its Self Tan Suprême Violet Bronzing Mousse.

Plenty of Bravo stars are saying “bravo” to Jergens’ classic tanning products. Kyle Richards shouted out this moisturizing glow lotion in multiple Amazon livestreams, noting that it “smells great” and is “a lot cheaper than getting a spray tan.”

And Bethenny Frankel praised the brand’s Daily Moisturizer in an Instagram Reel featuring her favorite drugstore products, saying it’s “just going to give you that extra shimmer.”

Several stars are loving this Loving Tan mousse, which provides a quick bronzing boost before developing to its full intensity over two hours.

Paige DeSorbo featured the formula in a recent Amazon livestream, calling the Australia-based company her “No. 1” self-tanner brand.

The two-hour formula’s certainly had more than 15 minutes of fame; Sydney Sweeney applied it prior to the 2025 Vanity Fair Oscar Party, while Sabrina Carpenter and Tate McRae have both used the brand’s Bronze Shimmer Luminous Cream.

A favorite of Bachelor Nation stars and morning show hosts, Tan-Luxe products promise a camera-ready glow. Kelly Ripa’s reportedly called this face-focused formula “kind of remarkable” and “literally like applying moisturizer” on air, while Christine Quinn has praised its versatility.

“I love that the drops are customizable and buildable for a subtle glow or a full-on bronze Barbie look,” she told Page Six Style in 2020.

Hailey Bieber, meanwhile, prefers the Tan-Luxe The Water Hydrating Self-Tan Water; in a TikTok showcasing her routine, the model spritzed some on and explained she uses it “because my body gets really tan and I keep my face out of the sun,” adding, “I really love it. I spray it, rub it in, I wait for it to try and I put my skincare on top.”

And Paris Hilton put her own pink spin on the brand’s formulas in 2024, when she collaborated on a Future Collection featuring an exclusive Pink Sands scent.

Come on Barbie, let’s go spray tan. While getting Ryan Gosling into character as Ken, tanning specialist Kimberley Nkosi used the brand’s viral self-tanning spray, which is designed to create a glow that lasts about a week.

“For me applying sunless tanner isn’t about spraying something on and hoping for the best,” Nkosi wrote on Instagram. “It’s about a feeling more than a look.”

“RHONY” star Racquel Chevremont also swears by the drops, telling Page Six Style she mixes them with moisturizer to “keep that nice, consistent glow” even in the wintertime.

FAQ

Who makes the best self tanners?

Looking for more guidance before you go for a glow? While the sun-kissed stars above can serve as inspiration, the perfect product ultimately boils down to personal preference — including how deep you’d like your tan to be, whether you’re looking for a face or full-body formula and if you prefer a scented or fragrance-free option.

Ultimately, however, you really can’t go wrong with the mists, mousses and serums spotlighted above.

“People are really just starting to learn what a spray tan can do,” Dolce Glow’s Isabel Alysa previously told Page Six Style, comparing it to a “filter” on your skin that “can help tone, blur imperfections” and even out skin tone.

Why Trust Page Six Style Shopping

This article was written by Hannah Southwick, Commerce Writer/Reporter for Page Six Style. Hannah spies deals on actually affordable celebrity-worn styles, puts Hollywood’s favorite labels to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.