Now that’s a bag.
Leave it to Lululemon to drop a three-foot-wide tote bag with a cheeky name that has taken the internet by storm.
Dubbed the Big-Ass Bag 80L and available in two colors, it comes with a separate mini tote to store your larger carryall — and the reviews and social reactions alone have us rolling (and ready to snap one up for ourselves).
“Fit my whole house,” reads one of the all-positive reviews. “10 out of 10 y’all! On the days I am running late, I can put all my kids and my son’s football gear in here and run out the door!”
The antithesis of the brand’s ultra-popular Everywhere Belt Bags, the Big-Ass Bag is made of recycled, water-repellent polyester and has a few zip compartments. (It also ships for free.)
“Way too small, from now on, I’ll only purchase bags that are larger than 81L,” wrote another fan.
“Very small bag barely holds anything,” quipped a shopper, while another jeered, “I can only fit two of my five kids in this bag.”
Likewise, a TikTok user, Ashley Marie Frye, shared she’d be buying it, adding, “I feel like I could fit inside of it.” The video has over 30,000 likes, and the comments are equally entertaining.
“This will be the bag that kidnaps me. I’m 4’11” reads one reaction, while another said, “Me when the airlines say ‘One personal item.’”
Camila Cabello, Kate Middleton, Reese Witherspoon and Nicole Kidman are just a few of the brand’s devotees — no word yet on which celebs will go for this big-ass trend.
Why Trust Page Six Style Shopping
This article was written by Erica Radol, Page Six Commerce Reporter. From identifying the top anti-aging skincare secrets the stars trust to dishing on the latest fashion collabs to finding a great deal on all of the above, Erica has a knack for reporting on – and even testing – Hollywood’s bestselling fashion and beauty products. Before joining Page Six in 2025, she wrote about entertainment, lifestyle and shopping trends for Us Weekly, The Daily Beast, Entertainment Tonight, Well+Good and Hearst.
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